Scrunch Agency Partner Program: Help clients navigate the AI‑first customer journey
Agencies are shifting to AI-first journeys, where visibility across ChatGPT, Gemini, Perplexity, and other LLMs directly impacts demand. Scrunch gives your team the monitoring, insights, and workflows to make brands findable and credible in AI—and to prove it with data.
Trusted by 500+ organizations, including Lenovo, BairesDev, Clerk, Skims, BigTime, Penn State University, and Crunchbase.
What you can do with Scrunch
- Know the why behind the AI: Monitor brand presence, performance, and position across leading LLMs, so you can see where a brand appears, how it’s described, and what gaps to close.
- Compare against competitors: Track competitor coverage and positioning side‑by‑side, then prioritize actions by persona and topic.
- Move fast with self‑serve environments: Instantly spin up new client or prospect spaces pre‑populated with competitor tracking, persona mapping, and topic generation—ideal for pitches and pilots.
- Bring your data with you: Bulk import via CSV, convert SEO keywords to AI prompts, or use AI‑generated prompts to migrate and expand coverage quickly.
- Manage every brand in one place: Centralize all clients in a single workspace with pitch‑ready dashboards you can share in seconds.
“Scrunch showed us exactly what AI was seeing—and what we were missing. It was like flipping on a light switch. Within weeks, we went from invisible to cited right alongside the biggest players in the space.”
—Danilo Vaccalluzzo, Digital Marketing Manager
Built for agencies
- Agency‑first features
- Convert SEO keywords to AI prompts, bulk upload prompts, and use smart filters to optimize performance.
- Create pitch‑ready dashboards and flexible demo environments that help you win more business and improve client results.
- Tools to grow your business
- Prospecting license included to spin up client pitch environments—no support required.
- Data API access to connect Scrunch data to your internal systems, dashboards, and workflows.
- Support and enablement
- Dedicated partner success team for faster onboarding, training, pitch prep, and co‑selling.
- Exclusive webinars, early product previews, and beta access.
- Partner benefits and incentives
- Up to 20% referral commission for new customers and a free Scrunch seat for any referred client account.
- Co‑marketing fund grants or non‑monetary support for events and speaking.
- Extra paid boost on social posts that mention Scrunch.
- Custom pricing for agencies as part of the partner program.
Explore what’s included and how it works on the Agencies page, or book a personalized walkthrough with our team.
Measuring AI visibility and impact
Scrunch provides the monitoring and analytics agencies need to quantify and improve AI performance:
- Coverage and position across LLMs: See where a brand appears, how it’s framed, and how that changes over time.
- Competitive context: Track competitors in the same views to understand relative visibility and share attention where it matters most.
- Persona and topic lenses: Map insights to the audiences and topics your clients care about, then prioritize actions that move the needle.
- Dashboards you can ship: Package insights into pitch‑ready or client‑ready dashboards to show before/after progress and ongoing impact.
What SEO and content pros can expect
Scrunch is built to feel familiar to marketers with SEO and content backgrounds:
- Start from keyword lists and convert to AI prompts at scale.
- Bulk migrate data, map personas, and generate topics to guide prompt strategies.
- Use smart filters and unified workspaces to keep client work organized without heavy dev lift.
- Optional API access supports deeper reporting or data science use cases when you’re ready.
Advantages and what to consider
Advantages
- Purpose‑built for AI search/answer visibility with competitor context.
- Fast setup for pitches and pilots using self‑serve environments and bulk imports.
- Agency‑friendly pricing and incentives, including commissions, a prospecting license, and co‑marketing support.
- Dedicated enablement and early access to new capabilities.
What to consider
- Advanced integrations via the Data API may require developer time.
- Optimizing for multiple LLMs is an evolving practice; results can shift as models update, so ongoing monitoring is recommended.
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