Travel bloggers… they’re the kings and queens of the blogging community and the go-to source for inspiration and information when you think of your next adventure. While jetting off here, there and everywhere is all in a day’s work for a travel blogger, there are a lot of misconceptions that surround the industry. So, if you think travel bloggers have it easy, we’re here to bust 5 myths about travel bloggers and prove that they’re just as important to the travel industry as traditional travel editors.
They work incredibly hard
You’d think it is safe to assume that travel bloggers are living a carefree life, simply travelling the world to snap and share pictures from incredible places. But the reality is, travel bloggers work extremely hard to get the perfect candid Instagram shot and create the ridiculously good content they’re known for. It’s certainly not a 9-5 job, and they’re almost always in transit (and in the same clothes). And while work might involve watching the sunset in Santorini one day, it’s almost certainly followed by days of researching, writing, capturing, editing, observing, exploring and learning. And that’s exactly why brands in the travel industry are eager to work with this unique breed of digital publishers (check out our guide to working with influencers here).
They’re always on the go
Travel bloggers are always on the road, sometimes for months at a time, through various countries and multiple timezones. Because of the nature of the job, travel bloggers are away from their friends and families for long periods of time, undoubtedly missing milestone celebrations, birthdays and special events back home. You may think it is incredible that your favourite travel blogger is in a different country each month, but that lifestyle does come with sacrifice and a demanding schedule.