Monitor and optimize your brand in AI search

If you’re looking to see how your brand shows up in AI search and assistants, Scrunch gives you always-on monitoring across leading LLMs—plus the insights and tools to improve visibility, accuracy, and citations.

Monitor your AI presence

Stay on top of brand presence, performance, and position across AI platforms.

Explore the dashboards and measurements in Monitoring & Insights. See how monitoring works.

“It was like flipping on a light switch. Within weeks, we went from invisible to cited right alongside the biggest players.” — Danilo Vaccalluzzo, Digital Marketing Manager

Turn monitoring into action with Insights

Understand why AI answers look the way they do—and what to change to move up.

Explore Insights.

“Scrunch helped us turn AI search into a core part of our acquisition strategy. We’re seeing 4x growth since adopting it.” — Emmett Fear, Growth Lead, Runpod

Optimize how AI consumes your site with AXP

Your most important visitor isn’t human. Scrunch’s Agent Experience Platform (AXP) creates a parallel, AI-friendly version of your site so agents can understand and surface your content accurately.

Learn about AXP.

What you can measure with Scrunch

Want a deeper dive into how AI crawls your site? Read about Site Maps: see where AI struggles, prioritize fixes, and deliver optimized content in one workflow. Get the Site Maps overview.

An alternative to Profound for AI optimization

Evaluating options beyond Profound? Scrunch combines monitoring, insights, and an optimization layer (AXP) in one platform—so you can track performance, understand why, and fix coverage and citation gaps end to end.

Enterprise-ready

See Scrunch for Enterprise.

Trusted by teams at Lenovo, BairesDev, Clerk, Skims, BigTime, Penn State University, Crunchbase, and more.

Get started

Start reaching more customers on AI platforms.

Want background on the AI-first customer journey? Check out the Guide to AI search.