The Scrunch Creator Economy Blog
Insights for Marketers & Creators on how to grow your brand, from the Scrunch team.
How To Give Influencers An A+ Experience And Why It’s Important
Make sure you're collaborating with influencers in the best way possible
Influencer Marketing Disclosure Guidelines in the USA: What You Need To Know
Understanding the importance of disclosure, authenticity and transparency in influencer marketing
How to Give Your Brand a TikTok Identity
Let’s start with an important question: if your brand isn’t on TikTok, why not?
How To Write An Impressive Influencer Brief (With A Handy Guide)
Use this influencer briefing guide with actionable top tips and create impressive influencer briefs every time.
10 Hacks Every Social Media Marketer Should Know
With social media being so essential to business, here are 10 hacks that you need to know
Instagram For Business: How Brands Can Use Instagram To Increase Exposure And Drive Sales
Have you added Instagram to your social media marketing strategy? Or, perhaps you're thinking about adding it to your marketing mix? You’re not alone!
Step-By-Step Guide To Influencer Marketing
Here are the steps it takes to create and implement an influencer marketing campaign from end to end
15 Secrets To Driving Epic Traffic To Your Website With Influencer Marketing
We share our deepest and darkest secrets to getting the most out of your website through influencer marketing
Influencer Marketing Best Practices
The influencer marketing best practices you should know to run a smooth influencer campaign
Why Content Marketing is an Essential Part of your eCommerce Success. PLUS 7 Tips to Get You Started.
Content Marketing is an essential weapon in any Marketers arsenal in today’s digital landscape.
Content Writing 101: A Beginner's Guide To Writing Good Digital Content
Master the art of writing good content for online readers with this helpful beginner's guide
What is Engagement Rate and Why is it Important in Influencer Marketing?
Understand what engagement rate in influencer marketing is and why it’s so important
6 Influencer Marketing Mistakes You Could Be Making (And How To Avoid Them!)
Understand the common mistakes brands make with influencer marketing and how to avoid them
How To Increase Pageviews On Your Website
Increasing your pageviews simultaneously increases brand recognition, exposure and sales, and it’s great for SEO too.
13 Ways To Work With Food Influencers
If your business is in the food and beverage industry, here are some approaches to influencer marketing to try
8 Tools To Help Small Businesses Tackle Social Media
Keep your platforms active and engaging with the help from these tools.
VIDEO: What Is Influencer Marketing?
In this short video, Scrunch CEO and Co-Founder Danielle Lewis answers “what’s influencer marketing?”
10 Mistakes You Are Making On Instagram
Need some help to make your Instagram account really work for you? If you want to make your Instagram a hub for your community and part of your sales funnel, here are some common mistakes you could be making that are limiting your success on Instagram.
How To Brief An Influencer For Your Campaign
Influencer marketing can be a hard mountain to crack, and there are many challenges involved in the process of developing and executing an influencer campaign, including how to work with and brief an influencer to manage expectations during the collaboration process. However, we want to make the process as simple and productive as possible so brands, marketers and influencers can get the most out of influencer marketing campaigns.
Guest Blogging 101: How To Do It And Why You Should
There are two ways you can approach guest posting as part of your influencer marketing strategy. Either open your blog to submissions and guest posts or start approaching news websites and blogs that talk about your industry and submit your own guest post.