Junior Influencer Marketing Specialist
DJI Creative Studio LLC
📍 Burbank, CA, USA
💻 Full-time
💰 $55,000 to $75,000 Annually
🏥 Medical, 🦷 Dental, 👓 Vision, ♿ Disability Insurance, 👵 401K
The role:
To support North America KOL campaigns including new product launch promotions, product reactivation promotions, and other content creation initiatives.
Summary of job description: DJI is looking for a Junior Influencer Marketing Specialist with prior marketing experience who is passionate about DJI products and is eager to build meaningful partnerships with influencers, content creators and external partners to create inspiring content and to promote DJI brand and products in North America.
Responsibilities:
Develop and implement influencer marketing strategies and campaigns;
Identify the best external partners (mainly social media influencers and content partners) according to different marketing needs, negotiate and manage contractual commitments, implement an effective measurement to assess achievement of goals, build and maintain proactive and positive relationship with external partners;
Activate partners to contribute to DJI's product launch campaigns and content creation projects, speak at DJI events, beta test and provide feedbacks to new products;
Manage video and photo content delivered by partners from sourcing to approval to publishing to storing on DJI's content library;
Coordinate with other teams and brand partners to distribute DJI content and increase impact;
Requirements:
Bachelor’s degree or above;
At least 1 years of experience in marketing, video production or business development;
Ability to manage and build relationships with DJI’s existing and prospective partners (influencers and content creators);
Excellent interpersonal, communication and negotiation skills; Strong analytical skills, high business acumen, and self-driven;
Successful candidates will demonstrate a high degree of tenacity; Preferred qualifications:
Experienced in influencer sponsorships, cross-team coordination and/or project management;
Passionate about videography/filmmaking/photography, the camera industry, and drone technology;
Profound knowledge of North American social media and creative landscape;
Familiar with video post-production (Adobe Premiere or Final Cut Pro)
Additional Application Instructions:
If you have difficulties applying on DJI Career page, please email your resume to Nadia Bi at nadia.bi@dji.com. We will get back to you if we think your background is a good fit.
