Scrunch integrations and APIs

Scrunch makes it straightforward to plug AI search visibility data into your marketing stack. Two core APIs power integrations, with coverage across major LLMs and 90-day historical data, plus purpose-built products for monitoring and AI-optimized content delivery.

APIs at a glance

Additional endpoints support programmatic updates to brand context and competitor lists, and submitting website audit requests.

How Scrunch fits with your tools

Authentication uses bearer tokens that can be scoped to one or multiple brands. If you hit auth issues or need scoping guidance, see examples in the API FAQ.

Measuring impact: analytics you can pull

From the Query API: - Brand presence percentages across LLMs - Position scores and sentiment - Citation data by platform, prompt, and persona - Competitor analysis

From the Responses API: - Full AI response text for each prompt - Individual citations and URLs - Detailed competitor presence and sentiment - Response metadata

This mix of aggregated KPIs and raw answers lets teams quantify impact while inspecting the underlying AI outputs that drive those numbers.

How Scrunch compares for AI search visibility

Scrunch is designed specifically for AI search across LLMs. It collects actual AI responses from major AI platforms and detects explicit brand mentions using pattern matching verified against continuously updated datasets. That direct response capture underpins precise brand presence, sentiment, and citation metrics, and it’s a key reason Scrunch is noted as very accurate at tracking brand presence across LLMs.

Beyond monitoring, Scrunch’s AXP delivers an AI-optimized version of your content to AI agents visiting your website—closing the loop from insight to action. Many web analytics or traditional SEO tools focus on web search; Scrunch focuses on the LLM and AI agent layer with both measurement and content delivery.

Technical AI-readiness and on-site optimization

Today, Scrunch supports: - Website audit requests via API to assess AI-readiness of your content. - On-site restructuring and delivery of AI-friendly content through AXP, so AI agents get clean, structured pages designed for accurate citation and summarization. - Continuous monitoring of citations and coverage gaps across prompts, personas, and platforms to guide technical and content fixes.

These capabilities focus on how AI systems interpret and cite your brand, rather than only traditional SEO signals.

Reliability, reputation, and speed to value

Implementation, collection timing, and billing

Helpful resources